Follow-up Scripts (Email + SMS)

Use case: new lead, quote sent, no reply. Keep it short and helpful.

SMS #1 (new lead - instant)

Hey {firstName}, it’s {yourName} from {business}. Got your message about {jobType}. 
Want me to send a quick estimate range, or book a time to quote properly?

Email #1 (quote sent - same day)

Subject: Quick question about your {jobType}

Hi {firstName},

I sent through the quote for {jobType}. Do you want to go ahead, or should we tweak anything?

If it’s easier, reply with 1/2/3:
1) Yes — book it
2) Not yet — ask me a question
3) No — not the right fit

Cheers,
{yourName}

SMS #2 (48h later)

Hey {firstName} — checking in. Want me to lock in a time for {jobType}, or should I close this out?

Email #2 (value add)

Subject: Before you decide on {jobType}

Hi {firstName},

Two quick things that help avoid surprises:
- {tip1}
- {tip2}

If you want, I can suggest the simplest option vs the premium option.

Thanks,
{yourName}

Review ask (post-job)

Hey {firstName} — thanks again. If you’re happy with the job, would you mind leaving a quick review? 
It really helps small businesses like ours: {reviewLink}

WorkflowFence — workflowfence.com